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Valcke Group

Valcke Group is a distribution platform for the sports and leisure world. Valcke Group combines the dynamics and flexibility of a typical West-Flemish family business with the power of a large company that can count on the support of world brands such as Brunswick, Life Fitness, Hammer Strength & Escape Fitness. Valcke Group is your partner for fitness- and bowling equipment.

Our vision

"Valcke Group represents global leading brands and technologies within the leisure industry. By adding local insights and operational excellencies, we help our customers to be successful."

Inspired by Excellence

Work hard, play hard.

Bowling centers

With over 30 years of expertise, we specialize in assisting customers in modernizing or establishing their own bowling centers, ensuring an unparalleled bowling experience for their visitors. From premium bowling bags to top-quality bowling balls and bowling accessories, find all the bowling equipment conveniently at our online bowling store.

Fitness centers

Discover how our expert team, tailored products, and innovative solutions can enhance your fitness center. Whether you're starting from scratch or seeking to improve your current fitness setup, we're here to help you meet your goals.


We help hotels create the best possible gym experience for their guests.


Let us help you to help your employees to live healthier and happier lives.

Technical Support

All our technicians are certified technicians, ensuring quality service. You can reach us easily on our dedicated hotline. In need of spare parts? No worries, we maintain a large inventory to meet your needs.

Our experience center

Valcke Group has a state-of-the-art experience center where customers can view our range of products and also test them if desired.

Want to get in touch with us?

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Our brands

Brunswick Bowling
Life Fitness
Hammer Strength